A Polish advertising agency specializing in gadget advertising and design faced the challenge of integrating their existing logo with a new brand identity focused on innovation and creativity. Retaining the black-and-white theme, I introduced contrasting colors and designed a set of versatile shapes, similar to Lego pieces. These shapes, representing the diverse aspects of Bibeloty, can be rotated, scaled, and recolored to create dynamic compositions. The four primary colors, along with monochromatic tones, balance intensity and ensure a visually striking design across various applications.